After nearly a decade of research, Austrian baby care product manufacturer MAM has now launched its first climate-neutral range of pacifiers. Calling it the ‘next milestone in our sustainability efforts’, the new product range is made for the healthy growth of babies and contributes to sustainable development that secures the future of our planet, said Peter Röhrig, CEO and founder of MAM.
The rigid part of the new pacifier is made from renewably-sourced polypropylene from Borealis’ Bornewables portfolio of circular polyolefins, manufactured with Neste RE feedstock produced entirely from renewable raw materials. The pacifier packaging, which functions as a steriliser box, is also made from resins in the Bornewables family. The collaboration between Neste, Borealis and MAM is a prime example of how upstream and downstream partners can come together to accelerate plastics circularity. Both the MAM Original Pure soother and its protective packaging will be on display at the Borealis stand at K 2022 in October.
The feedstock used to produced the resins in the Bornewables portfolio, is derived solely from vegetable oil origin waste and residue streams. Upstream partner Neste supplies its Neste RE feedstock - consisting of renewable propane - to Borealis for dehydrogenation. It is first converted to renewable propylene, then to renewable PP at Borealis’ ISCC PLUS certified production facilities in Belgium.
The Bornewables are drop-in solutions that are commercially available in Europe. They are produced according to the mass balance chain of custody model. This enables circular polyolefins to be tracked, traced, and verified throughout the entire value chain.
“The MAM Original Pure soothers show how renewable feedstock such as Neste Re has become a viable alternative to conventional fossil feedstock even in sensitive applications,” said Maria Carcolé, Neste Head of Brand Owner Management from Renewable Polymers & Chemicals business unit. “We are happy to contribute to new products with significantly reduced greenhouse gas emissions while helping maintain product safety and performance at the highest level.”